Roles and Responsibilities

• Drive organic search traffic by conducting site audits, keyword research, content optimization, and competitor analysis.
• Create the SEO roadmap, identifying growth opportunities, and working with content, social media and design teams to prioritize opportunities and drive SEO execution.
• Define and evaluate SEO/Content strategy across geographies and prepare the company's growth plan.
• Design and implement a link building strategy for various websites across different geographies.
• Identified and improved website crawling and indexing, page speed, user experience, and mobile-friendliness.
• Supervise a team of SEO specialists and oversee the implementation of on-site and off-site SEO strategies
• Set SEO performance goals and measure them using KPIs, such as organic traffic, search rankings, search     engine visibility, and click-through rate
• Plan, develop and implement SEO strategy. Set Monthly, Quarterly, Annually SEO Goals and objective
• Identifies SEO issues and implement solutions

Desired Candidate Profile

• Should have a bachelors degree in relevant field.
• BA / BE / B Tech / MBA - Marketing with mandatory “Digital Marketing” certification
• 8+ years of relevant exposure in SEO.
• 5+ years of experience as Senior SEO Manager, SEO Head or similar role
• Age Limit – 38 years.

Skills & Competencies

• Sound Experience in using the most popular SEO and Analytics, Content Marketing tool (Ahrefs, Semrush,   Google Analytics, Google Search Console) to analyze organic search and anlytics data to make specific data driven recommendations and actions
• 5+ Years of experiences in making SEO reports, Presentation and managing SEO accounts
• Experience in Using Project Management Tools -Zoho Projects, Jira, Trello or similar Tool is must
• Passion for SEO and Blogging
• Knowledge of HTML/CSS and Wordpress
• Define and track SEO KRA to measure the performance of the website and as well as team productivity
• Hire and train team members in SEO and own the team and their performance
• Up to date with digital marketing industry trends and in-depth knowledge of Google algorithms.
• Strong data-driven orientation and analytical mindset with a focus on ROI.
• Actively partake in the running of the department providing ideas and best practice synonymous with a high-performance team.
• Comfortable working in a fast-paced environment and have agility in adapting to the situation.
• Excellent judgment and creative problem-solving skills.
• Customer-focused with the ability to influence and engage direct and indirect reports and peers and build effective relationships.
• Self-reliant, problem solver results oriented.

Able to make decisions in a changing environment and anticipate future needs.

Roles and Responsibilities

• Be responsible for designing UI.
• Conduct Design thinking workshop amongst the use community to improvise on the Ux.
• Work with the product engineering team to set up processes and design guidelines , to ensure standard look and feel.
• Design the marketing collateral.
• Creating user-centered designs by understanding business requirements, and user feedback.
• Understanding the product requirement clearly and creating relevant5user flows, wireframes, prototypes and mockups.
• Translating requirements into style guides, design systems, design patterns and attractive user interfaces.
• Designing UI elements such as input controls, navigational components and informational components.
• Testing UI elements such as CTAs, banners, page layouts, page designs, page flows, and target links for landing pages.
• Illustrating design ideas using storyboards, process flows, and sitemaps.
• Ensure consistency/usability for applicable devices/systems, i.e. iOS/android.
• Build libraries and frameworks that support complex mobile applications, speed development efficiency up, and improve code quality.
• Creating original graphic designs (e.g. images, sketches and tables).
• Identifying and troubleshooting UX problems (e.g. responsiveness).
• Collaborating effectively with product, engineering, and management teams.
• Incorporating customer feedback, usage metrics, and usability findings into design in order to enhance user experience.

Desired Candidate Profile

• B.E / B.Tech / MBA - Marketing certification.
• 5 to 10 years UI/UX design experience for digital products or services.
• Age Limit – 38 years.

Skills & Competencies

• Portfolio of live projects that shows your ability to solve complex problems and communicate your solution through design
• Working knowledge and expertise in using tools like Figma / Sketch / XD along with Adobe Creative Suite
• Basic HTML5, CSS3, Angular and JQuery is an advantage.
• Candidate should have a keen eye for aesthetics and pay strong attention to business requirement.
• Working in digital marketing  industry is a plus but not a must.
• Must have expertise in designing UX solutions for Web and SAAS products
• You have excellent communication skills and can clearly articulate your ideas, designs, and suggestions.          
• You are a strong team player who can collaborate effectively with different stakeholders.

Roles and Responsibilities

• Develop a culture and policy for Viacon data management and data protection.
• Design, develop, implement and coordinate IT policies and procedures. (from company data policy to all IT policies like tool assignations, drive and others).
• Ensure all IT activities are performed within the parameters of applicable laws, codes, and regulations.
• Test, troubleshoot, and modify information systems so that they operate effectively.
• Develop and audit criteria and policies around vendor management to select and purchase hardware and software, when necessary (desktops, laptops, peripherals, printers, network equipment, leased line, firewall, anti-virus etc.).
• Designing and implementing new network solutions and or improving the efficiency of current networks.
• Installing, configuring, and supporting network equipment including routers, proxy servers, switches, WAN accelerators, DNS and DHCP.
• Configuring firewalls, routing, and switching to maximize network efficiency and security.
• Arranging scheduled upgrades.
• Updating network equipment to the latest firmware releases.
• Plan, organize, control, and evaluate IT and electronic data operations.
• Oversee the annual IT budget and ensure cost-effectiveness.
• Act in alignment with user needs and system functionality to contribute to organizational policy.
• Ensure the security of data, network access and backup systems.
• Identify problematic areas and implement strategic solutions in time.
• Preserve assets, information security and control structures.
• Researches and implements technological strategic solutions.
• Maintains a safe and secure work environment.
• Conducting periodical trainings and roll out manuals to educate the end users or employees on various  hardware and software usage.
• Resolving IT tickets raised by staff within defined TAT.
• Maintains the organization’s effectiveness and efficiency by defining and delivering strategic plans for implementing information technologies.
• Preserves assets by implementing disaster recovery and backup procedures and information security and control structures.
• Managing replacement and depreciation of IT assets and strategize sale of scrap.
• Coordinating with vendors for various API integration's and maintenance of existing ERP system.
• Accountable for organizational internal and external IT audits.

Desired Candidate Profile

• Bachelor’s degree in information technology, computer science, software engineering, or a related field additionally at least 1 certification – CCNA / CCNP / MCSA / MCSE / ITIL / PMP / Prince2 will be preferred.
• Minimum 10 years of relevant experience in a technology advisory or IT management role.
• Age Limit – 35 years

Skills & Competencies

• Thorough Windows Server and Cloud Server knowledge in installs & migrations, Microsoft (Zoho Cloud and Microsoft servers, Office 365 migration, Windows Server advanced knowledge, General IT knowledge).
• Good understanding of networking & networked devices in a live networking environment, understands DHCP, WIFI Networking all too well.
• Good understanding of hardware specification and purchasing related to standard IT or Microsoft products such as anti-virus, Windows PC’s, all licensing on Business PC Users, etc.
• Good understanding of virtualization, Network Administration, Desktop/Workstation Administration Office 365, Cisco Switches, and firewalls, Endpoint/DLP solutions.
• Proficiency in preparing and controlling operational budget.
• Extensive experience implementing and managing operational plans.
• Ability to identify and address performance-related issues.
• Familiarities with how to plan, implement, and monitor KPIs.
• Process transformation and optimization experience.
• Ability to engage and influence at all levels of the business.
• Strong verbal, presentation and written skills.
• Independent problem-solving and self-directing abilities.
• Self-driven and flexible with high motivation.
• Ability to multi-task and handle multiple projects.
• Willingness to support and mentor junior team member.

Roles and Responsibilities

Payroll Management

• End to End payroll processing through Zoho People and Payroll platform.
• Making payroll adjustment files.
• Collating additional pay data from business.
• Coordination with new joiners and bank authorities for corporate salary account opening.
• Maintenance of employee documents and data (PF No., UAN No, ESIC No. Aadhar Card, Pan Card,   Personal Bank Account, Corporate Bank Account, Corporate Mediclaim Details, Pay slips, Appraisal letters, current and revised salary fitment etc.)
• Validation of Edit and final payroll input versus output.
• Performing quality check on salary register.
• Preparation of Bank upload file and draft letters.
• Ensure salary processed and credited within the TAT.
• E-pay slip uploads in system after salary credit monthly.
• Tax forecast / perk upload in system on monthly basis.
• Resolving employee queries related to salary pay-out.
• Validating monthly register and filing quarterly TDS return.
• Performing annual investment proof / declaration activity.
• Preparation of revised salary fitment during the performance appraisal period.
• Preparation of fitment structure for all new incumbents.

Managing employee reimbursement

• Ensure employee monthly reimbursement claims are processed along with the salary.
• Any rejection should be informed to employee with reasons on rejection.
• Bank uploads file and approvals.
• Resolving employee queries related to reimbursement pay-out.
• Collecting reimbursement option from employees
• Year-end reconciliation with paid and balance

Full and Final settlement calculation

• Ensure F&F is processed after system termination and handover process of company assets
• Preparation of F&F input, validation of output
• F&F working is checked and approved
• Prepare termination, absconding, relieving and experience letters, or recovery letter
• Assistance to exited employees with PF withdrawal and transfer process
• Ensuring gratuity payment within TAT
• Resolving queries of exited employees in regards to F&F settlement

Statutory Compliance

• Coordinating/liaising with the appointed statutory compliance vendor to ensure Viacon complies with all the applicable Labour laws and acts.
• Obtaining of licenses and registration required under Labour laws- via the compliance vendor.
• Filling Periodical challans returns under various Labour laws - via the compliance vendor.
• Maintaining of various registers as prescribed under the applicable Labour laws.
• Complete management of EPF, Professional Tax, MLWF and ESIC
• Processing PF transfer in, Transfer Out and Withdrawal request.
• Monthly, Quarterly and Annual returns.
• Processing & depositing PF, ESIC, and MLWF & Profession Tax monthly payout with in statutory timelines.
• Handling inspection and internal or external audit.
• Handling PF queries and employee request.
• Adherence to the norms of West Bengal Shop and Establishment Act.
• Licence renewal
• All Compliance under Shop & Establishment Act
• Contract Labour Compliance
• Annual returns
• Contractors data maintained monthly
• Employment Exchange
• Quarterly & Bi-Annual returns
• CNV Notification
• Maternity Benefit Act
• Annual returns
• Payout of Maternity Bonus to eligible employees

Desired Candidate Profile

• Preferably with Post Graduate qualification in Management/ Human Resources
• 6 to 8 years of relevant experience in the field of HR payroll and compliance.
• Age Limit – 30 years

Skills & Competencies

• Good numerical skills/data analysis.
• Good knowledge of industrial practices related to compensation and benefit.
• Good knowledge of statutory compliance.
• Strong knowledge of HR policies & procedures
• Strong knowledge of Payroll policies and procedures.
• Understanding of payroll legislation.
• Knowledge of current financial (incl. Tax/NI), employment and statutory legislation.
• The ability to motivate through energetic, positive and winning attitudes.
• Previous experience of working within HR, Payroll and operational delivery.
• Problem Solver.
• Results orientated.
• Quality driven.
• Eye for detail.
• Active Listening
• Excellent written & verbal communication
• Advanced Excel and PPT knowledge is mandatory.

Viacon was established in the year of 2018 with the objective of empowering online businesses and generating the maximum ROI with effective digital marketing solutions. Viacon believes in the inherent and stimulus power of ideas. Strategically based in Kolkata, India, we encourage the entrepreneurial spirit of India and conceptualize the path-breaking innovations. With its out-of-the-box strategies, vivid knowledge and extensive expertise, Viacon serves its global clients in the most vibrant manner. With its extreme hard work and profound determination, Viacon has been tagged as ’24×7 E-Factory’, where anytime; any client will be resolved from any web baffle. As a professional team of multidisciplinary specialists, Viacon’s experience runs deep in design, brand development and positioning; website design and interactive multimedia development; social media marketing, content marketing services and search engine marketing.

Roles and Responsibilities

• Launch optimized online adverts through Google Adwords, Facebook - advertisement campaign manager etc.
• The digital marketing executive needs to assist in the formulation of email marketing strategies. The role is to use email as the primary channel of communication with the clients to get them on board the platform.
• The candidate needs to be well versed in SEO and have an understanding of Guest Posting, Link Building,          and Content Marketing. He or she needs to be familiar when it comes to using Paid SEO tools like AHREFS,             SEMrush, and MOZ.
• Database maintenance is going to be a critical responsibility of the digital marketing executive. He or she needs to be proficient in using spreadsheets, as well as Admin Dashboards and CRM software.
• Keep in touch with the latest news and updates from the world of digital marketing, blogging, WordPress,             SEO, email marketing, and other strategies that will be implemented by the team from time to time.
• Build and maintain partnerships with influencers, bloggers, publishers, and website owners through emails.       If they have a problem, the job would involve highlighting the same to the team leader and getting the same addressed.
• Provide ideas and execute campaigns that can help with the growth and expansion of the start-up SaaS tech product. We would like someone to take initiative and lead from the front to help grow the awareness around the product.

Desired Candidate Profile

• Minimum Qualification : Graduate (BA / BSc / B.Com)
• Certification courses in Digital Marketing, SEO or Blogging will be preferred.
• Proven experience as Digital Marketing Executive or similar role for a period of at least 1 year
• Age Limit – 28 years.

Skills & Competencies

• Excellent understanding of digital marketing concepts and best practices that can help in strategy building and execution.
• Experience with SEO (Guest Posting, Link Building, and Content Marketing). Email Marketing, and Blogging.
• Working knowledge of database management and spreadsheets. Candidate needs to be proficient in using MS Office (MS Word, MS Excel, and MS PowerPoint).
• Analytical mindset and critical thinking. You might be required to think on the spot and it is important that you are able to take quick decisions that are beneficial for the team and product.
• Excellent communication and interpersonal skills- written and spoken English.

Roles and Responsibilities

Financial Strategy

• Lead the preparation of strategies and business plans pertaining to finance operations.
• Preparation of organizational level financial policies and procedures.
• Ensure that financial policies and procedures are followed with expected controls.
• Ensure effective implementation of the quality management system.
• Preparation and presentation of financial indicators, reports and documentation for management committee      of the Organization.
• Provide financial guidance and support to business and members of the senior management team to promote sound business decisions.

Compliance & Risk Management

• Ensure legality and optimization of all financial transactions.
• Ensure that regulatory requirements of all statutory bodies are met with regards to the company’s financial             affairs.
• Act with integrity for schemes having financial implications and act in accordance with local regulations,             guidelines and acts.
• Delivering a strong corporate governance framework that ensures compliance with statutory obligations meets stakeholder expectations.

Financial and Accounting Operations

• Budgeting and Forecasting, Reconciliations, Invoicing, General Ledger Accounting, Month / Quarter / Year         end book closures, Variance Analysis.
• Ensuring efficient reporting of Accounts payable, Accounts receivables and Fixed Assets.
• GST (monthly returns & filling , Half yearly & annually return)
• Income tax TDS (monthly returns & filling , Quarterly, Half yearly & annually return)
• Smooth execution of all legal contracts & financial covenants including treasury activities and building      relationships with bankers & other statutory bodies.
• Provide guidance on financial proposals to operations and sales team.
• Accountable for the smooth execution of payroll management, taxation matters of employees and statutory           compliance such as EPF, Professional Tax, MLWF and ESIC

Desired Candidate Profile

• Preferably with Post Graduate qualification in Finance & Accounts (M.com / MBA – Finance)
• 8 to 10 years of relevant experience in the field of Finance & Accounts
• Age Limit – 35 years

Skills & Competencies

• Thorough knowledge of Indian Companies Act, Accounting Standards and Taxation.
• Effective and proven skills over Negotiation.
• Good numerical skills/data analysis.
• Excellent in MS Office and expertise in managing Advanced Excel.
• Working exposure in CA Firm, Digital Marketing organization or in any agency model will be preferred.
• Must have exposure in managing external audit and statutory audit.
• Must have prior exposure in strategic partnering with senior management on matters related to finance and accounts and contributing towards vital business decisions.
• Working exposure in various ERP systems preferably in Zoho platform will be preferred.
• Superior Analytical skills.
• Excellent written & verbal communication

Viacon was established in the year of 2018 with the objective of empowering online businesses and generating the maximum ROI with effective digital marketing solutions. Viacon believes in the inherent and stimulus power of ideas. Strategically based in Kolkata, India, we encourage the entrepreneurial spirit of India and conceptualize the path-breaking innovations. With its out-of-the-box strategies, vivid knowledge and extensive expertise, Viacon serves its global clients in the most vibrant manner. With its extreme hard work and profound determination, Viacon has been tagged as ’24×7 E-Factory’, where anytime; any client will be resolved from any web baffle. As a professional team of multidisciplinary specialists, Viacon’s experience runs deep in design, brand development and positioning; website design and interactive multimedia development; social media marketing, content marketing services and search engine marketing.

Roles and Responsibilities

• Create and deploy web apps using the Laravel framework.
• Create server-side logic to handle front-end inputs.
• Identify and correct flaws identified in the code.
• Work with SQL databases.
• Ensure that all database inputs have been parameterized.
• Ensure that the relevant security standards are in place.
• Make sure you've built unit test cases to ensure your code is operating as intended and to avoid potential security issues.
• Create written documentation for each component.
• Liason with backend and front end engineers.

Desired Candidate Profile

• B.Tech (IT) / M.Tech (IT) / M.C.A (Computer Science)
• 6 to 8 years of relevant experience
• Age Limit – 35 years

Skills & Competencies

• Experience in PHP and Laravel.
• Advanced understanding of Laravel’s core concepts (like Eloquent, Queues, Form validation, Collections,             Console commands, Task scheduling, Cache)
• Working knowledge of Laravel livewire package
• Experience building web frontends in modern web frameworks (e.g. Vue and React.js) + Jquery,       HTML5,CSS3, Tailwind and Bootstrap
• Demonstrated proficiency in API service management (REST, GraphQ1), OOP (Object-oriented      Programming), and MVC.
• Proven familiarity with unit testing technologies such as PHPSpec, PHPUnit, and Behat.
• Solid working understanding of database architecture and query optimization (MySQL, MS SQL, and    PostgreSQL) and NoSQL (MongoDB and DynamoDB)
• Good experience with building CI and CD pipeline for public cloud deployment model using public cloud            instances and containers.
• Experience with Version Control Systems like (GIT).
• Working knowledge of server technologies (Apache, Nginx, PHP-FPM) and cloud servers (Azure, AWS,    Linode, Digital Ocean, Rackspace, etc.)