Content Marketing Services in India is not just about writing and publishing, it stands for much more than that. For starters, it involves many man-hours doing research on the business, the industry and the competition. Our dedicated Content Research Team analyses the problems currently plaguing the project and comes with a cost-effective, viable and creative content strategy across all platforms.
This is when the best and most creative brains come together and brainstorm on creating some magic for you and your brand. From thinking out of the box to blending art with technology, we work through it all to come up with creative content solutions that not only change your business, but also transforms it in the most powerful manner possible.
Creating a Content Marketing Service strategy post research and ideation means that our strategy has already been vetted through two tough and meticulous processes. We do not create content unless we are sure about the ideation and strategy that we are to take up regarding a particular brand or business. Creation involves content that is tailor made for varying formats and platforms. Long form editorials, short form listicles, photo assets, video assets, and several other forms are created.
Many content marketing service companies think their job is finished once content is created and published. For us, content created has to be continuously improved, edited and tweaked according to the response that we are getting. Our team meticulously follows the progress of any content after it has been published and gives constrictive feedback to the content writing team.
5. Content Sharing
Maximising the potential of content is the foremost task of a content marketing company. Our relationship with some of the best publishers, bloggers, blog sites, publications, and some crazy magic (that we cannot disclose unless you come on board) ensures maximum visibility for your brand. You will see how many people are consuming and engaging with your brand’s content in multifarious ways.
Metrics and data are important considerations to analyse success and progress or measure failure. While we value creativity, we place equal weightage on technicalities. Measuring the success of any content marketing campaign implies testing it both before and after with tools and metrics. These form parts of our Reports that are clean, uncluttered and simple. Our clients vouch for this and we deliver regular reports.